PGA 2021 Player Impact Program Results

By: Scott Allen | March 8, 2022

Last week the PGA announced the results for the inaugural Player Impact Program for 2021.

For the 2021 calendar year (Jan 1, 2021 - Dec 31, 2021) there was a $40 million bonus pool that would be split up amongst the top 10 finishers.

The Player Impact Program Score as defined by the PGA Tour:

  1. Internet Searches: Number of times a player’s name is searched on the internet;
  2. Earned Media: Number of unique news articles that include a player’s name;
  3. Social Media: Social media score that considers a player’s reach, conversation and engagement metrics;
  4. TV Sponsor Exposure: Duration (time) that a player’s sponsor logo(s) appears on screen during Saturday and Sunday PGA TOUR telecasts;
  5. Awareness: A player’s general awareness score among broad U.S. population.

 

2021 Top-10 Finishers / Payouts

  1. Tiger Woods, $8 million
  2. Phil Michelson, $6 million
  3. Rory McIlroy, $3.5 million
  4. Jordan Spieth, $3.5 million
  5. Bryson DeChambeau, $3.5 million
  6. Justin Thomas, $3.5 million
  7. Dustin Johnson, $3 million
  8. Brooks Koepka, $3 million
  9. Jon Rahm, $3 million
  10. Bubba Watson, $3 million

 

Note: The 2022 bonus pool will increase from $40 million to $50 million.

 

PGA Player Impact Program